'When a dog bites a man, that is not news,' goes the old journalism saying. 'If a man bites a dog, that's news.'
Indeed it is - and if a man bites a Staffordshire bull terrier's bottom, sides, legs and ears more than 30 times because his girlfriend refused to sleep with him, that's definitely news.
Top marks to Alice Hutton for spotting the above piece in the Sun on Saturday. The headline seems like a missed opportunity.
Monday, 31 October 2011
Friday, 28 October 2011
Not the winter of discount tents
'Empty tents' was one of the defining stories of the week, and certainly one of the defining images. But now the protestors are fighting back, with a video claiming that in fact it wasn't that the tents outside St Paul's were empty - the cameras just didn't pick up the people inside them.
It's a compelling video, but the Times, which first commissioned the thermal imaging photos, is standing by its story.
Mr Wallace said that he was satisfied that his techniques were robust and could detect whether people inside tents. The apparent “disappearance” of protesters behind the cold canvas was due to the time taken for body heat to transfer to the external surface, he said.
Snappers go to war, unpaid internships and Keira Knightley's legs: Read all about it
Lots we've been meaning to write about this week - if you're looking for something decent to read this afternoon, check out the following:
Our quote of the week though comes from former Guardian editor Peter Preston:
- FleetStreetFox has another top post about the things journalists don't tell you - including the smell of dead bodies, the state of Lizzie Jagger's armpits and the length of Keira Knightley's legs
- The New York Times has an excellent feature on the shockingly young snappers photographing conflict for the first time in Libya
- Should desperate would-be journalists really accept an unpaid internship in a bid to get on the first rung of the ladder? The Wannabe Hacks' Intern, Emily Handford, isn't so sure.
- The Unemployed Hack confesses her past sins, with a refreshingly honest post about the worst thing she ever did as an 'eager and brutal' rookie reporter
- And finally, Jon Slattery has a selection of journalistic quotes of the week, which includes George Monbiot's rant in the Guardian about advertising being a 'poison that demeans even love'.
Our quote of the week though comes from former Guardian editor Peter Preston:
Spent 20 years seeking ads for Guardian. Now Monbiot tells them push-offTue Oct 25 11:22:25 via web
Peter Preston
PJPrest
Peter PrestonPJPrest
Bruce Willis is how old now?
Way back when, the Mirror's dedicated 3am.co.uk website attracted a fair bit of attention among online journalist types by publicly swearing off SEO, forsaking celebrity keyword-stuffing to ensure instead they built a 'loyal and engaged audience'.
That's changed - in fact it took just a few months for Britney and Jordan to start popping up in headlines. But yesterday they took every celebrity site's link-bait obsession to the next level.
The story was a routine one about Bruce Willis, 56, announcing that he was due to have another child with his new wife - his fourth in total. Worth a mention, perhaps, but hardly must-read stuff, so how to headline in a way that would draw clicks?
That should do it.
That's changed - in fact it took just a few months for Britney and Jordan to start popping up in headlines. But yesterday they took every celebrity site's link-bait obsession to the next level.
The story was a routine one about Bruce Willis, 56, announcing that he was due to have another child with his new wife - his fourth in total. Worth a mention, perhaps, but hardly must-read stuff, so how to headline in a way that would draw clicks?
That should do it.
Thursday, 27 October 2011
Something you might want to reconsider sharing with your friends
Advertising and editorial are entirely separate, of course, but it's always good to ensure there aren't embarrassing clashes. And something tells us Sainsbury's won't be entirely pleased with the page their ad for beer multipacks ended up on in today's Independent. The headline of the comment panel just rubs it in.
Spotted by Richard Partington
Spotted by Richard Partington
How to win a Pulitzer, Daily Express-style
Think you've got a bad day today? Then spare a thought for SWNS reporter Matt Wilkinson, who's had a tough night.
Yesterday the Daily Express newsdesk came up with the classic idea of sending poor Matt to the home of one of the more prominent St Paul's protestors - and telling him to pitch a tent on the front lawn.
It makes for a one half of what all things considered is a classic Daily Express front page this morning - and a rather sorry-sounding Matt.
@adrian_hearn but r u freezing cold trying to sleep on his front lawn? No? Think there's only one swns nominee for pulitzer prize this yearThu Oct 27 00:02:30 via Twitter for BlackBerry®
Matt Wilkinson
MattWilkinson78
Matt WilkinsonMattWilkinson78
Wednesday, 26 October 2011
Christmas comes early for sales staff
Our recent posts about journalists sharing office space with disruptive sales staff struck a bit of a chord - but as every hack who's done it knows, at Christmas it gets so much worse. 'Ironic' Wham singalongs. Inappropriate mistletoe near the photocopier. And then there's the Christmas party...
So it was with not a little dread that we were shown (via The Comet reporter Nick Gill) the following tweet from Catherine Gill, a web designer who works for Archant Herts and Cambs.
Only sixty days to go...
So it was with not a little dread that we were shown (via The Comet reporter Nick Gill) the following tweet from Catherine Gill, a web designer who works for Archant Herts and Cambs.
Three Christmas trees have gone up in the office today to help sales staff get in the xmasy mood. All flashing & everything.Feels all weird!Thu Oct 20 15:49:17 via Seesmic
Catherine Gill
catgill
Catherine Gillcatgill
Only sixty days to go...
How (not) to handle an online backlash
Ask any newspaper what their online strategy is these days, and chances are you'll be hit by a blizzard of buzzwords. Seamless integration. Multimedia news teams. Rolling 24/7 coverage. It doesn't always work like that.
Last week the Billericay Gazette prompted a bit of an online backlash after it ran this story about Charlotte Berry, an assistant head teacher who had used a whole string of NSFW and definitely NSF school language on a Twitter account called @talktoteens.
As a story its journalistic merits were, perhaps, a little debatable - certainly Paul Bradshaw, for instance, was unimpressed - and it prompted a huge outburst of online outrage, with some accusing the Billericay Gazette of 'monstering' the unfortunate teacher for using social media just like anyone else does. Indignant tweeters - are there any other kind? - targeted reporter Sam Smith, editor Nev Wilson and the editorial director of Northcliffe South East, Alan Geere, asking them 'how they could sleep at night' and such like.
At which point, we're told, Alan Geere sent round an email asking everyone to 'maintain a dignified silence' until he could publish a considered response in the paper. Unfortunately, the web team didn't get the memo.
Apparently in Essex the print and online operations are far from joined up, with the website run by Northcliffe Digital, a separate arm of Northcliffe Media. And so in the spirit of engaging users and interacting with the public, the website cheerily started a forum asking the following question:
Last week the Billericay Gazette prompted a bit of an online backlash after it ran this story about Charlotte Berry, an assistant head teacher who had used a whole string of NSFW and definitely NSF school language on a Twitter account called @talktoteens.
As a story its journalistic merits were, perhaps, a little debatable - certainly Paul Bradshaw, for instance, was unimpressed - and it prompted a huge outburst of online outrage, with some accusing the Billericay Gazette of 'monstering' the unfortunate teacher for using social media just like anyone else does. Indignant tweeters - are there any other kind? - targeted reporter Sam Smith, editor Nev Wilson and the editorial director of Northcliffe South East, Alan Geere, asking them 'how they could sleep at night' and such like.
At which point, we're told, Alan Geere sent round an email asking everyone to 'maintain a dignified silence' until he could publish a considered response in the paper. Unfortunately, the web team didn't get the memo.
Apparently in Essex the print and online operations are far from joined up, with the website run by Northcliffe Digital, a separate arm of Northcliffe Media. And so in the spirit of engaging users and interacting with the public, the website cheerily started a forum asking the following question:
'Following our story about the assistant head now facing investigation over lewd comments and bad language on Twitter, should we be taking care what we put "out there" into the wilderness of the web, or should employers respect freedom of speech and opinion, and our rights to put whatever we want on Twitter? Have you ever been in trouble because of something you've said online? Or would you like to take the opportunity to do so now?'A question which, in the circumstances, was pretty much an interactive red rag to a charging online bull. The responses don't make pretty reading.
Tuesday, 25 October 2011
Editor - Leyland Guardian
If you fancy running a small local paper- in fact, two small local papers - then here's your chance. The Lancashire Evening Post is recruiting an editor to run the Leyland Guardian and the Chorley Guardian.
You'll need to be an experienced journalist, although the ad doesn't really specify how experienced, with 'proven motivational skills'. There's also a requirement - afforded somewhat ominous prominence, given it's such a short ad - to 'work closely with our commercial and marketing departments to achieve the most from newspaper sales opportunities'. The position is based in Chorley, a market town in Lancashire.
Apply with CV and covering letter to simon.reynolds@lep.co.uk. Deadline Friday 4 November.
You'll need to be an experienced journalist, although the ad doesn't really specify how experienced, with 'proven motivational skills'. There's also a requirement - afforded somewhat ominous prominence, given it's such a short ad - to 'work closely with our commercial and marketing departments to achieve the most from newspaper sales opportunities'. The position is based in Chorley, a market town in Lancashire.
Apply with CV and covering letter to simon.reynolds@lep.co.uk. Deadline Friday 4 November.
Lucky number seven
FleetStreetBlues gets sent a lot of dodgy press releases - but this one, which first hit inboxes this time last week, and was forwarded by a reader on a local paper - is dodgier than most.
It is, as our reader put it, a total PR fail. It was covered by the Sun on Friday.
WHAT DO HARPER BECKHAM, WILLIAM & KATE AND HARRY POTTER HAVE IN COMMON?
Harper Seven Beckham may have been born into the most famous family in the World, but she now has a new claim to fame after becoming the subject of a list of brand new bingo calls, by Mecca Bingo.Dubious celebrity tie-in, check. Illiterate capitalisation in the first line, check. Get ready for a classic. But this could still work, if we're short of a picture story or something...
Harper Beckham (number seven), joins Will and Kate (number eight) and Dumbledore (number four) in a brand new list of modern day calls suggested by Meccabingo.com customers, to celebrate Mecca’s 50th Birthday on Wednesday, 19th October.Hmmn, we can see what's going on here. This is just a list of numbers which rhyme with celebrities - or in the Beckham/seven case, kind of rhyme with celebrities. Still, we have elderly readers - if this is what they're using down in the bingo hall... oh, wait a minute...
Whilst bingo calls are not actually used anymore, modernising the traditional calls to reflect today’s culture is a fun way to mark Mecca’s 50th Birthday in a one-off game.So, let's get this straight. This is a random list of celebrities with tenuous links to random numbers, compiled by the PRs of a bingo company which no longer uses bingo calls, in a spurious attempt to get a name-check in a national.
It is, as our reader put it, a total PR fail. It was covered by the Sun on Friday.
Monday, 24 October 2011
Comedy headline-about-a-terrorist-attack of the day
Sometimes headlines in overseas English-language newspapers work, and then sometimes they don't. Judging by the following effort from the Phillipine Star, we're guessing American Pie never did that well in Manila...
MILF is the Moro Islamic Liberation Front, by the way. Of course.
(Spotted by: Colin George)
MILF is the Moro Islamic Liberation Front, by the way. Of course.
(Spotted by: Colin George)
Fancy working with Dennis the Menace? The Beano is hiring...
Our man north of the border caused a bit of a stir last year when he sent us a rather unusual job ad for a position on the Dandy - now he's gone one better. If you missed out on the chance to be on staff with Desperate Dan and Korky the Kat, you now have the opportunity to work alongside Dennis the Menace, Minnie the Minx and the Bash Street Kids.
That's right, the Beano is hiring a 'temporary magazine journalist' for a maternity cover position, based in Dundee. You'll be writing comic strips, articles and features, commissioning content and helping develop the Beano brand - and all for the princely sum of between £17,741 and £19,574 pa.
Somewhat optimistically given that salary bracket, they're after an experienced journalist, and a 'highly-tuned sense of humour' is a must. Can't wait to see how they test that in interviews.
Apply with CV, covering letter and current salary details to recruitment@dcthomson.co.uk. Deadline this Friday 28 October.
That's right, the Beano is hiring a 'temporary magazine journalist' for a maternity cover position, based in Dundee. You'll be writing comic strips, articles and features, commissioning content and helping develop the Beano brand - and all for the princely sum of between £17,741 and £19,574 pa.
Somewhat optimistically given that salary bracket, they're after an experienced journalist, and a 'highly-tuned sense of humour' is a must. Can't wait to see how they test that in interviews.
Apply with CV, covering letter and current salary details to recruitment@dcthomson.co.uk. Deadline this Friday 28 October.
Sunday, 23 October 2011
The new Max Gogarty 'drops a truth bomb IN YOUR FACE'
Ever since Max Gogarty first packed up his skinny jeans and headed off on a gap yah, the Guardian's Travel section has enjoyed a somewhat patchy reputation. But this latest effort, by an 'Emma Kennedy', could possibly be the worst travel feature ever written for a national. Time for Max to hand on the baton.
The piece - Think skiing's not your kind of thing? - begins thus:
It doesn't appear to be a spoof, although it might be. To be fair, it looks like it was commissioned as a light-hearted counterpoint to a much wider package on the 2011-12 ski season - but online, that context is lost. Expect it to go viral.
The piece - Think skiing's not your kind of thing? - begins thus:
Know this. In my experience, people who turn their noses up at skiing holidays – which, for those of you still languishing in the dark are the BEST HOLIDAYS IN THE UNIVERSE (and yes, I am including a free go on the Millennium Falcon in that) – are women who are obsessed with handbags, shoes and make-up, and lazy, lazy men.
Oh boo hoo, you have to wrap up in salopettes. Boo hoo, you have to wear ski boots. Boo hoo, you have half your face covered up in goggles. Boo boo boo boo booing hoo.And from there it continues - and is so bad it's definitely worth reading in full. There are more random capital letters. There is talk of zumba on Primrose Hill. There is a sentence which reads simply, 'The end.'
It doesn't appear to be a spoof, although it might be. To be fair, it looks like it was commissioned as a light-hearted counterpoint to a much wider package on the 2011-12 ski season - but online, that context is lost. Expect it to go viral.
A 'sickening snuff movie' too compelling for the Sunday Times to ignore
There's been one huge news story dominating the front pages while FleetStreetBlues has been away - the death of Colonel Gadaffi. And one huge journalistic dilemma - how much of the horrific, graphic footage of his last moments should broadcasters and newspapers show?
Forget the two discrete pictures chosen to accompany India's article - arguably, it's important readers have some idea of what's she writing about. And instead flip forward seven pages, where there's this:
Or three pages back, where there's this horrific frame-by-frame re-enactment of poor Wang Yue's death:
Or to the News Review section, where this giant photo across a spread is practically life-sized:
Sorry India, the news team clearly doesn't share your concern. If it bleeds, it leads.
It's a tricky question tackled with some gusto by Sunday Times columnist India Knight today, with the headline of her column leaving no doubt at all as to where she stands: 'They call it TV news footage; I call it a sickening snuff movie'.
India uses both Gadaffi's death and the tragic death of two-year-old Chinese girl Wang Yue to make a familiar point about our apparently insatiable appetite for real-life horror:
I just can’t understand who, once they’d gone online and read the headline and the report, would then go, “Ooh, I’d like to see this horrendously sad and tragic thing for myself.”
Basically: “I’d like to see a two-year-old little girl left to die in the street.” Could they not imagine it sufficiently vividly? Who presses Play? And when — during their lunch break? At home, after they’ve tucked their own children up in bed? On their phone, because they’ve got five minutes to kill between meetings? Waiting for their nail polish to dry?And while choosing to watch a video of someone's death may be the ultimate horror, newspapers come in for a real bashing too:
Last Thursday, on the day Gadaffi was captured and killed, there’s a snuff movie on my television, playing again and again across all the news channels: behold the battered, bleeding 69-year-old man begging for his life.
He’s about to die! He’s all bloodied! Pause, rewind, freeze-frame — it’s all yours! This ... this thing is on the home page of The Guardian’s website and starts playing automatically, forcing you to watch for the seconds it takes to scramble away from the page. Links to photographs of his corpse are pinging up all over the social media, should you fancy that instead. Meanwhile, if you’re feeling a bit Libya-ed out, the broken, dying Chinese two-year-old is still one click away...
...I don’t care if they were a heinous dictator or an innocent little child — I just don’t want to see... Neither, incidentally, does my seven-year-old: I had to dash down the stairs ahead of her on Friday to ensure all the papers that had been delivered were face-down on the kitchen table to shield her from the picture of Gadaffi, who was very much face-up across every front page.Whether you agree with her or not - and on balance, we probably don't - it's a well-argued point. But the singling out of the Guardian is a little unfair. In fact, FleetStreetBlues only hopes that India manages to dash down the stairs ahead of her seven-year-old this morning too, as she rushes to have a look at Mummy's column.
Forget the two discrete pictures chosen to accompany India's article - arguably, it's important readers have some idea of what's she writing about. And instead flip forward seven pages, where there's this:
Or three pages back, where there's this horrific frame-by-frame re-enactment of poor Wang Yue's death:
Or to the News Review section, where this giant photo across a spread is practically life-sized:
Sorry India, the news team clearly doesn't share your concern. If it bleeds, it leads.
Monday, 17 October 2011
A week off
Blogging will be light to non-existent for the next few days, unfortunately. If you're looking for a journalism fix in the meantime, we'd recommend Pitching the World, the Wannabe Hacks or a flick through our very own 'Breaking into journalism' series, which includes such inspiring, no-nonsense advice as 'If you have no stories, you're worth nothing', 'Take up plumbing, the pay is better' and 'If you don't like news, work in a shop'. Our readers tell it how it is.
FleetStreetBlues will return on SUNDAY 23 OCTOBER.
FleetStreetBlues will return on SUNDAY 23 OCTOBER.
Sunday, 16 October 2011
Mail on Sunday's first corrections column reveals unpatriotic tea-towel clanger
After much fanfare last week, today sees the first publication of a 'corrections and clarifications' column in the Mail on Sunday - and it's fair to say the opening installment is something of a mixed bag.
There's a straight-up correction regarding a Government scheme which helps give cars to the families of children with ADHD, and a straight-up clarification regarding the Civil Service Sports Council Games. Turns out political correctness has not gone quite as mad as first thought.
Then there's this particularly mealy-mouthed contribution, which seems to place the blame at least partly on the BBC:
There's a straight-up correction regarding a Government scheme which helps give cars to the families of children with ADHD, and a straight-up clarification regarding the Civil Service Sports Council Games. Turns out political correctness has not gone quite as mad as first thought.
Then there's this particularly mealy-mouthed contribution, which seems to place the blame at least partly on the BBC:
Bath licensee Ashley Van Dyck points out that he did not support police use of an airport-style scanner to check people on a night out for knives and drugs. Our article of September 25 repeated a quote to the BBC by Mr Van Dyck, chairman of Bath Pubwatch, saying only that he welcomed extra police officers being deployed to curb anti-social behaviour.But Mail-haters fear not. Forget the slightly grudging tone in the first three apologies - there's one mistake that the paper is clearly absolutely mortified by:
Last week we printed the Union Flag incorrectly in a tea towel promotion. The thick white lines of the St Andrew’s Cross should have been above the red St Patrick’s Cross on one side of the flag and below it on the other.The kind of mistake we can all agree the corrections and clarifications column was designed for. No excuses, Mail on Sunday. Letting yourselves and the readers down...
Friday, 14 October 2011
Still rats up a drainpipe, still raking through bins
In the wake of phone-hacking, the Leveson inquiry and the Guardian's continuing crusade against Rupert Murdoch, journalists have been very much on the back foot recently. So it was particularly heartening to the Daily Mirror's splash this morning, which asked: 'So what on earth is a Tory minister doing dumping secret documents in a park bin?'
The paper reports:
Long-lens cameras at the crack of dawn in St James' Park. A photographerstalking following Mr Letwin on his early morning walks for more than a month. A reporter rifling through bins. There's no suggestion the Daily Mirror broke any actual laws in the process, of course, but in a privacy-led, press-hating world, even investigative journalists and paparazzi who abide by the letter of the law are targets now.
For one story at least, Fleet Street is feeling itself again. The spirit of Benji lives on.
The paper reports:
David Cameron's right-hand man Oliver Letwin has been caught dumping secret papers in park waste bins.
The PM's blundering policy adviser was seen on five separate days throwing away sensitive correspondence on terrorism, national security and constituents' private details.
The Cabinet Office minister disposed of more than 100 papers in the security breach in a park near No 10.Forget the story itself - it's hardly Watergate, with most of the paperwork apparently letters from constituents - and celebrate instead the way in which he was caught.
Long-lens cameras at the crack of dawn in St James' Park. A photographer
For one story at least, Fleet Street is feeling itself again. The spirit of Benji lives on.
Thursday, 13 October 2011
Head of News - Oxford Mail
If you're after a news editor position on 'one of the toughest newsdesks in the regional press', this vacancy at the Oxford Mail could be what you're looking for.
You'll need 'proven newsdesk experience' and will have to be adept at handling everything from hard news to the 'good old parish pump' - the full spectrum of news, in other words, from 'dog bites man' all the way through to 'man bites dog'. You'll be handling copy for the daily Oxford Mail, plus the county weekly the Oxford Times and four other weeklies, plus online.
Apply enclosing 'full career details' to deputy editor Sara Taylor via jparker@oxfordshire.newsquest.co.uk. Deadline Friday 21 October.
You'll need 'proven newsdesk experience' and will have to be adept at handling everything from hard news to the 'good old parish pump' - the full spectrum of news, in other words, from 'dog bites man' all the way through to 'man bites dog'. You'll be handling copy for the daily Oxford Mail, plus the county weekly the Oxford Times and four other weeklies, plus online.
Apply enclosing 'full career details' to deputy editor Sara Taylor via jparker@oxfordshire.newsquest.co.uk. Deadline Friday 21 October.
Wednesday, 12 October 2011
Quote of the Day: 12 October 2011
A little gem from Guardian reporter James Ball, aimed in Chris Blackhurst's general direction:
Indy suggests Fox should resign. However, as he hasn't had formal training as a minister, they'll presumably settle for a four-month course.
Daily Mail just assumes
As our story about yesterday's Telegraph Twitter spat showed (a story which with a little help from Robert Peston went as far afield as the Sydney Morning Herald), the newsdesk's desire to tweak copy is the bane of every reporter's life - and there's a strong suspicion that's exactly what happened in the following case.
At a press conference to announce the Euromillions lottery jackpot winners yesterday, an inconvenient fact emerged - the winners were Dave and Angie Dawes, who live together and share the same surname but are not yet married (they're engaged).
Such an obvious wrinkle in the story had every sub editor scratching their heads, and without doubt required explanation. So here's what MailOnline initially came up with:
Apologies for the dodgy screengrab, sent in by an alert reader - here's what the key bit says:
Dave plans to buy Angela a new engagement ring. By coincidence, they both have the same surname.
Not so, says our reader, who was actually at the press conference - no such fact was uttered. And it transpires there's actually a different explanation. The Guardian reports:
The couple have been together for four years but they hadn't married because they couldn't afford it, she said, although she has changed her name to his.The reference has been removed from the revamped MailOnline story now, and of course in the wider scheme of things, it's not the world's biggest blunder. But somewhere in the process from press conference to article, whether it was written into the copy by the reporter or added by an editor, the wrinkle was ironed out the wrong way. An assumption became fact. Never assume.
Tuesday, 11 October 2011
'My editor's a c**t': the reality of open newsrooms
Yesterday saw the Guardian 'open up its news coverage' in what was a typically-Guardian commitment to citizen journalism: it looked great, no one was quite sure what it was there for and it missed out all the juicy stuff, such as exclusives and embargoed stories. But yesterday also saw the Telegraph open up its newsroom in a very different way.
We've all had or seen rows between reporters and editors about stories or wording or how a piece is headlined - it's part of the suppressed rage creative tension on which every successful newsroom runs. And yesterday the Telegraph's Pakistan correspondent, Rob Crilly, had a furious row with his newsdesk over the wording of a story on the Libyan government working with Western governments. A row which spilled over onto Twitter.
First, Rob tweeted at Twitter newbie and Daily Telegraph editor Tony Gallagher, complaining that his copy had been 'twisted beyond all recognition' by Neville Dean on the newsdesk, and insisting 'I want you to sack him'.
Then he explained a bit more.
And then - as this screengrab by Simon Ricketts shows - he just got really angry.
Bad enough, perhaps, but words were had, tempers cooled and Rob Crilly eventually took down the offending tweets. 'Nuff said. At least no permanent damage had been done to the Telegraph's reputation among its famously pillars-of-the-establishment readers, right? Erm...
It turns out that the Telegraph, as many websites do, uses automatic feeds of its journalists' tweets to populate its website. Which resulted in the following rather unfortunate screengrab (click to enlarge):
A number of lessons, then. If you're a major newspaper publisher, think twice before auto-feeding your journalists' tweets. If you're a reporter, don't get abusive on the internet. If you're an editor, don't mess with people's copy unless you're sure you know what you doing.
And if you're a member of the public desperate for a peek inside an 'open newsroom', hello. This is how we work.
First, Rob tweeted at Twitter newbie and Daily Telegraph editor Tony Gallagher, complaining that his copy had been 'twisted beyond all recognition' by Neville Dean on the newsdesk, and insisting 'I want you to sack him'.
Then he explained a bit more.
And then - as this screengrab by Simon Ricketts shows - he just got really angry.
Bad enough, perhaps, but words were had, tempers cooled and Rob Crilly eventually took down the offending tweets. 'Nuff said. At least no permanent damage had been done to the Telegraph's reputation among its famously pillars-of-the-establishment readers, right? Erm...
It turns out that the Telegraph, as many websites do, uses automatic feeds of its journalists' tweets to populate its website. Which resulted in the following rather unfortunate screengrab (click to enlarge):
A number of lessons, then. If you're a major newspaper publisher, think twice before auto-feeding your journalists' tweets. If you're a reporter, don't get abusive on the internet. If you're an editor, don't mess with people's copy unless you're sure you know what you doing.
And if you're a member of the public desperate for a peek inside an 'open newsroom', hello. This is how we work.
Monday, 10 October 2011
Quote of the Day: 10 October 2011
Jeremy Paxman, in his interview with the Observer yesterday:
You know that Dr Johnson remark: 'Every man thinks less of himself for not having been a soldier.' You could say that every man thinks less of himself for having become a journalist. My father always used to say: 'Why don't you get a proper job?'
Assistant Foreign Editor - Independent
The Independent is taking on a new assistant foreign editor.
As with most jobs on the nationals, the ad's short on specifics, but you'll need to know your stuff. They specify 'experience reporting overseas and editing on a busy news desk', and you'll need 'a thorough command of the international news agenda'.
Apply with CV and covering letter to hr@independent.co.uk. Deadline this Friday 14 October.
As with most jobs on the nationals, the ad's short on specifics, but you'll need to know your stuff. They specify 'experience reporting overseas and editing on a busy news desk', and you'll need 'a thorough command of the international news agenda'.
Apply with CV and covering letter to hr@independent.co.uk. Deadline this Friday 14 October.
'I'm not hearing enough noise, sales!'
A few more stories of sales team woe have been trickling in over this weekend - and the first offering, from a veteran of one of the UK's largest newspaper publishers, is pretty typical.
After leaving university I spent some time working on the editorial side of [the publishing group]'s rickety hyperlocal platform. Though the sites were ostensibly community news hubs, any serious reporting of local events was way down on the list of priorities. It was all about the business directory lurking in the background, which explains why sales outnumbered editorial ten to one.
From where I sat I was fully exposed to their God-awful banter and sales patter. Any rare moments of quiet would soon be punctured with a bellow of 'I'm not hearing enough noise, sales!' from the sales manager, which would bring on a renewed flurry of cold-calling. That said, I wasn't without sympathy for their plight. Life in the sales team, as with the gladiatorial arena, was brutal and short.
Each month a new batch of fresh meat would arrive for induction. After two days of being schooled in the dark arts while munching on M&S party platters, they'd be let loose upon the phones, only to be out of the door in a matter of weeks when they failed to convince enough recession-hit small business owners to part with their cash. Most of them barely had time to claim their basic, let alone their bonus.Still, if you think we have it bad, check out what they have to deal with Down Under. Another reader writes:
God, I remember a bell ringing when targets were met on the Oxford Journal group back in 1986 - moved on since then and thankfully most newspapers in the Uk still have a clearly defining line between the two departments.
Sadly, since moving to Australia in 2003, have discovered there is no such line in regional press - where sales managers try to tell reporters what to write. One regional paper in NSW, where I was deputy editor, blocked all council reporting for fear it would knock their $500k advertising budget!
No real estate stories, no courts - 'it's too bleak an outlook on our community' said the GM. 'People want to read good news - not hear of crime.'
Then I was instructed by a new GM that no council stories were allowed unless 'checked' by him. The word 'censorship' came up in a heated debate. He is - was - a salesman, with no journalistic training. This idiot even then tried to instruct a reporter how to write a court story, once I had managed to get court reporting back on the newslist.
Regional newspapers in Australia are ad driven and the poor journo has to play second fiddle. Thankfully, I walked away and have since returned to metro papers - in Perth - where you don't see a sales rep on the news floor. They're not allowed without a prior invitation...The best anecdote, though, came in the comments from 'Laura Cheese'.
I've overheard quite a few corkers from the sales team, but my favourite is when one of them told a potential client that we had an 'internet-based website'.
Sunday, 9 October 2011
Paxman zeroes in on Observer Wikipedia blunder
Who'd interview Jeremy Paxman? There's no doubt it's a tough assignment, and it's one the Observer's Stephen Moss approached with some trepidation, wondering how he could quiz him on personal matters and whether it would be ironic or just plain offensive to ask the same question 14 times.
He was right to be apprehensive. It was by all accounts a brief encounter, in the margins of the Tory party conference, but not so brief that Mr Paxman didn't manage to pick a few holes in the Observer's journalistic standards.
He was right to be apprehensive. It was by all accounts a brief encounter, in the margins of the Tory party conference, but not so brief that Mr Paxman didn't manage to pick a few holes in the Observer's journalistic standards.
Did he see the Observer profile suggesting he was going downhill? "Yes, you turn the page and think, 'Oh God'." He says he didn't read it closely, but closely enough to notice it said he was at school at Charterhouse – a factoid added to his Wikipedia entry by an over-enthusiastic Old Carthusian. "It is slightly depressing that people recite this as fact," he says. "I have never set foot in the place."Ouch. We've said it before and we'll say it again, although it's hard to believe we have to: Wikipedia is not a source.
Deputy Editor - Which? Computing
Which? Computing, which we're told is the UK's biggest-selling computer magazine, is looking for a new deputy editor.
You'll need a proven track-record writing or researching for a technology audience, and first-class 'project management skills'. The job involves writing and editing across both print and online.
The deal they're offering looks pretty attractive - a salary range from £25,000 - £40,000 pa, plus an 11% contributory pension and private medical cover.
Apply via the Careers at Which website, although annoyingly, direct links to the job itself don't work so you'll have to dig it out yourself. Deadline Tuesday 18 October.
You'll need a proven track-record writing or researching for a technology audience, and first-class 'project management skills'. The job involves writing and editing across both print and online.
The deal they're offering looks pretty attractive - a salary range from £25,000 - £40,000 pa, plus an 11% contributory pension and private medical cover.
Apply via the Careers at Which website, although annoyingly, direct links to the job itself don't work so you'll have to dig it out yourself. Deadline Tuesday 18 October.
Saturday, 8 October 2011
Being Chris Jefferies
Remember Chris Jefferies? If you don't, the front pages from just after last Christmas will no doubt ring a bell. He's the retired schoolteacher from Bristol who was briefly and wrongly suspected of Joanna Yeates' murder - and was thoroughly monstered by most of Fleet Street in the process.
Today Brian Cathcart, professor of journalism at Kingston University, interviews him for the FT's Saturday magazine, and while much of what he says is unsurprising, it's worth reading in full. (Like most of the FT's content it's behind a registration wall, but you can access it immediately by clicking through from Google).
Mr Jefferies talks about the three days' of offending media coverage, most of which he missed, because he was being questioned by police:
One final point is worth noting. In April, after Mr Jefferies announced his decision to sue six newspapers for libel and invasion of privacy, we wrote a piece about the lingering online legacy faced by the wrongly-accused, pointing out that while he had been fully cleared of any suspicion of wrong-doing, a quick Google of 'Chris Jefferies' painted a very different picture, bringing up not just the most egregiously libellous articles but a host of straighter pieces that also pointed the finger of suspicion.
Well, we've just repeated that Googling - and thanks in part to what looks like some pretty determined SEO work by the likes of MailOnline, the top pages of results now largely reflect the mistake that was made. Mr Jefferies' rehabilitation is complete.
Today Brian Cathcart, professor of journalism at Kingston University, interviews him for the FT's Saturday magazine, and while much of what he says is unsurprising, it's worth reading in full. (Like most of the FT's content it's behind a registration wall, but you can access it immediately by clicking through from Google).Mr Jefferies talks about the three days' of offending media coverage, most of which he missed, because he was being questioned by police:
“I remained oblivious of the extraordinary media interest even the day after I was released,” Jefferies recalls. He could not return to his flat so he stayed with friends who also hesitated to discuss the press coverage. It was only when he “blithely proposed”, as he puts it, to head off into Bristol to buy some clothes and washing things that matters came to a head. This prospect “so alarmed the solicitor that he rang to say that if my friends couldn’t persuade me not to do that, he would himself come down from London in order to persuade me that this was a very bad idea”.Nonetheless, friends and family who were aware of the blanket coverage were shocked and appalled:
He had spent Christmas with relatives in Derbyshire and had planned to visit an aunt in Cheshire for New Year. 'She was obviously one of the first people that I telephoned after I was released and she was … extremely relieved to hear me. She said she felt as if the experience of those three days had aged her a hundred years. Those were the words that she used.'There's also plenty of examples throughout the piece of just how skewed the coverage of his arrest was - including this gem.
The Mirror blew up one picture to show that Jefferies had an A-Z of Bristol in his car, adding the caption: “Evidence … maps were on the back seat”.It's worth noting though, that as much as he's angry at the media, Mr Jefferies is if anything much angrier at the police. He compares the entire experience to 'a kind of rape', and is currently suing Avon and Somerset police for false imprisonment, breach of his human rights and trespass. While the case against the media is settled, thanks to a full apology and £500,000 payout last July, his complaint against the police is still very much ongoing.
One final point is worth noting. In April, after Mr Jefferies announced his decision to sue six newspapers for libel and invasion of privacy, we wrote a piece about the lingering online legacy faced by the wrongly-accused, pointing out that while he had been fully cleared of any suspicion of wrong-doing, a quick Google of 'Chris Jefferies' painted a very different picture, bringing up not just the most egregiously libellous articles but a host of straighter pieces that also pointed the finger of suspicion.
Well, we've just repeated that Googling - and thanks in part to what looks like some pretty determined SEO work by the likes of MailOnline, the top pages of results now largely reflect the mistake that was made. Mr Jefferies' rehabilitation is complete.
Friday, 7 October 2011
Trainee Reporter (short-term contract) - Enfield Advertiser and Gazette
Thanks to the NUJ in north London for flagging up this vacancy, which we're told hasn't been advertised widely. North London and Herts Newspapers, which produce among others the Enfield Advertiser and Gazette, are recruiting a trainee reporter on a short-term contract for their busy Enfield office in north London.
You'll need NCTJ training and you'll only be there for a while - the contract expires on 23 December - but it's a foot in the door, at least, and a chance to prove yourself.11:00
Apply with CV and covering letter to the editor, Greg Fidgeon, at news.enfield@nlhnews.co.uk. Deadline next Wednesday 12 October.
You'll need NCTJ training and you'll only be there for a while - the contract expires on 23 December - but it's a foot in the door, at least, and a chance to prove yourself.11:00
Apply with CV and covering letter to the editor, Greg Fidgeon, at news.enfield@nlhnews.co.uk. Deadline next Wednesday 12 October.
Thursday, 6 October 2011
Shop your stupid sales team
So the story about the commercial team clowns on the Leicester Mercury has prompted quite a reaction from readers. It appears journalists across the UK are facing an epidemic of intrusive inanity.
We've had multiple outbreaks of bell-ringing every time an ad is sold (and yes, ringing a different bell every time a story is filed would seem an entirely appropriate response). Anne Gould told us she once had to send her writers home because the bell-ringing became such a distraction. Another reader told us the bell-ringing was accompanied by clapping.
Then there's the Dumfries and Galloway Standard's Craig Robertson, who told us how after the newsroom went open plan the reporters were hit by the awful realisation that the sales team played Christmas music.
'Bella Quinn', meanwhile, a freelance journalist for the nationals, had a very simple response when we asked what the sales team did to annoy her:
We're not out to mindlessly bash sales types, of course - let's not forget they pay our wages. But there must be much more of this out there. Email us with your gripes and groans at fleetstreetblues@hotmail.co.uk, and we'll help you air your grievances and name and shame Britain's worst, anonymity guaranteed. There could even be some kind of prize-giving ceremony...
We've had multiple outbreaks of bell-ringing every time an ad is sold (and yes, ringing a different bell every time a story is filed would seem an entirely appropriate response). Anne Gould told us she once had to send her writers home because the bell-ringing became such a distraction. Another reader told us the bell-ringing was accompanied by clapping.
Then there's the Dumfries and Galloway Standard's Craig Robertson, who told us how after the newsroom went open plan the reporters were hit by the awful realisation that the sales team played Christmas music.
'Bella Quinn', meanwhile, a freelance journalist for the nationals, had a very simple response when we asked what the sales team did to annoy her:
We're not out to mindlessly bash sales types, of course - let's not forget they pay our wages. But there must be much more of this out there. Email us with your gripes and groans at fleetstreetblues@hotmail.co.uk, and we'll help you air your grievances and name and shame Britain's worst, anonymity guaranteed. There could even be some kind of prize-giving ceremony...
Commercial clowns
Sales and editorial never get along very well, but this is genuinely jaw-dropping - even if it is a week old.
The Press Gazette's Axegrinder column reports a row at the Leicester Mercury, where the advertising types have been moved onto the same floor as the journalists, and are being fairly obnoxious neighbours.
Disruptive commercial teams are nothing new, of course - FleetStreetBlues once worked at a paper where they rang a bell periodically, apparently every time they sold an ad - but at the Leicester Mercury they take it to the next level. There's a weekly prize-giving ceremony, with a 'stage' to present the prizes on. And (we swear we're not making this up, and judging by the comments, the Axegrinder doesn't seem to be either) it gets worse. The ceremonies take place in fancy dress.
When journalists complained that having a prize-giving event in fancy dress on a weekly basis in an open-plan newsroom might prove a little disruptive to reporters on the phone, interviewing, perhaps, senior politicians or the recently bereaved, the following memo appeared:
The Press Gazette's Axegrinder column reports a row at the Leicester Mercury, where the advertising types have been moved onto the same floor as the journalists, and are being fairly obnoxious neighbours.
Disruptive commercial teams are nothing new, of course - FleetStreetBlues once worked at a paper where they rang a bell periodically, apparently every time they sold an ad - but at the Leicester Mercury they take it to the next level. There's a weekly prize-giving ceremony, with a 'stage' to present the prizes on. And (we swear we're not making this up, and judging by the comments, the Axegrinder doesn't seem to be either) it gets worse. The ceremonies take place in fancy dress.
When journalists complained that having a prize-giving event in fancy dress on a weekly basis in an open-plan newsroom might prove a little disruptive to reporters on the phone, interviewing, perhaps, senior politicians or the recently bereaved, the following memo appeared:
'The issue of the construction of a small stage area in advertising was raised. TP reported that the publisher was very keen for this to happen and that it will go ahead. On the specific issue of activity on the stage clashing with sensitive phone calls; these must be planned when making such outgoing calls so that they are not made when the stage is in use. The stage is not in constant use and will involve attendance by editorial staff on certain occasions. (Last month’s Brilliance winner was Dan Martin from editorial, for instance). If such a phone call was received the recipient should explain what is going on and offer to call them back.'If anyone at the Mercury is reading, our email is fleetstreetblues@hotmail.co.uk. Let us know how that's working out for you.
Wednesday, 5 October 2011
Not too Cleverley
From today's Sun:
Seriously? Some girl thought some guy looked a bit like him? Even by normal celeb story standards, that's pretty thin.
Spotted by: Matthew Moore
And the order of the brown nose goes to...
Yes, we know there was a perfectly good news justification for covering Mr Gove's comments. And yes, we know that other papers covered it. The Times has bent over backwards to prove its editorial independence ever since phone hacking kicked off.
But this kind of headline which appeared in yesterday's paper probably isn't entirely helpful when it comes to the whole carefully-crafted free-from-proprietorial-influence thing. Mr Murdoch will be pleased.
But this kind of headline which appeared in yesterday's paper probably isn't entirely helpful when it comes to the whole carefully-crafted free-from-proprietorial-influence thing. Mr Murdoch will be pleased.
David Hencke bringing investigative journalism back to Fleet Street
While 'Fleet Street' continues to be used as shorthand for the national press, the actual Fleet Street's connection with journalism is now tenuous at best. The nationals have scattered across the capital. Reuters closed its office there in 2005. A whole generation of journalists has never frequented the Stab in the Back, the Cock Tavern and the Printer's Devil.
So FleetStreetBlues was delighted to read the other day that David Hencke, formerly long-serving Westminster correspondent on the Guardian, then lobby correspondent for the Tribune, is heading to Fleet Street. The actual, geographical Fleet Street.
He writes on his blog:
So FleetStreetBlues was delighted to read the other day that David Hencke, formerly long-serving Westminster correspondent on the Guardian, then lobby correspondent for the Tribune, is heading to Fleet Street. The actual, geographical Fleet Street.
He writes on his blog:
For the first time in my long 40-year-old career I have started to work off Fleet Street in New Fetter lane and my local is El Vino's, where old hacks never die.
Fleet Street, today more regarded as a heritage tourist stop where people reminisce about print and hot metal, will now become the venue for a new cyberspace revolution - the rebirth of detailed investigative journalism on the web.David will be working for Exaronews, a City-funded, subscription-based investigative news website. It's run by Mark Watts, formerly chief investigative reporter on Sunday Business and, appropriately enough, author of The Fleet Street Sewer Rat, and according to its website, they have an editorial team 24-strong 'and growing'. Nice to see journalists back where they belong.
Tuesday, 4 October 2011
Snoop Dogg and the giant swede
Esoteric local newspaper headlines get a lot of love on FleetStreetBlues and elsewhere, and a collection is even going to make a Penguin book, the wonderfully-titled 'Whitstable Mum in Custard Shortage... And Other World Exclusives from Britain's Finest Local Newspapers'.
But local TV journalists' efforts deserve to be equally celebrated - and ITV Wales Tonight should win plaudits for a brilliant local story with an unlikely celebrity twist: 'Snoop Dogg asks giant swede grower for gardening tips'. We dare you not to click on it.
But local TV journalists' efforts deserve to be equally celebrated - and ITV Wales Tonight should win plaudits for a brilliant local story with an unlikely celebrity twist: 'Snoop Dogg asks giant swede grower for gardening tips'. We dare you not to click on it.
What readers REALLY want
It's the perennial question faced by journalists, and one which, as we all know, can sometimes have an unexpected answer. What do readers really want?
The sad truth is, what readers really want normally isn't the painstaking FOI investigation into skulduggery at your local council you've been slaving over for the past two weeks, or that beautifully crafted feature on what it's like to live on the streets which nearly got you mugged. No, it's normally something much more prosaic - better TV listings, more on the weather, a bigger crossword.
Times columnist Matthew Parris knows all about readers' different priorities - and in yesterday's paper perfectly expressed the bemused exasperation those priorities incite among journalists who would much rather work on winning their next Pulitzer.
The sad truth is, what readers really want normally isn't the painstaking FOI investigation into skulduggery at your local council you've been slaving over for the past two weeks, or that beautifully crafted feature on what it's like to live on the streets which nearly got you mugged. No, it's normally something much more prosaic - better TV listings, more on the weather, a bigger crossword.
Times columnist Matthew Parris knows all about readers' different priorities - and in yesterday's paper perfectly expressed the bemused exasperation those priorities incite among journalists who would much rather work on winning their next Pulitzer.
Since taking up pen, typewriter then laptop about a quarter of a century ago, I’ve written almost 5,000 newspaper and magazine articles. Ranging across most of the major issues affecting Britain or mankind — global warming, the Iraq war, the fall of Margaret Thatcher, the folly of Afghanistan, world population growth, the global economic crash, the madness of Gordon Brown — I’ve advanced lofty arguments.
I’ve come up with a plan for reorganising public transport in the UK, a future for Britain’s remaining colonies, and ideas on independence for Scotland and Wales. Times readers have had the benefit of my advice on the reform of libel laws, the direction of British foreign policy, and the existence of God.
None of these great essays — not one — has had the smallest impact. All (in the 18th-century philosopher David Hume’s words) “fell stillborn from the press”. None stirred the nation. None made a difference. None are remembered.
Only three things I’ve written have ever lodged themselves in the national consciousness. Only three ever excited my readers in large numbers. Only three got anyone going.Alas, resistance is futile. If journalists know that readers want odd things, then editors know that for the most part they should be given them. Two thousand words on soap dishes, armpits and the perils of stuck pubic hair duly followed. It was the fourth best-read article of the day.
The first was about squirty milk sachets. The second was about the evils of shampoo. The third was about the disadvantages of shower gel over soap.
Foxy Knoxy photo leads every front page
So, once Sky News' idiosyncratic Italian translator had finally got the result straight, there was only going to be one story leading today's papers. But strikingly, every single national - bar the FT, which has loftier subjects to cover - goes with some crop of the same image. As usual, the Sun's headline is the best.
Monday, 3 October 2011
She's guilty! No, innocent! The reality of 'breaking news'
Many papers were running live blogs (the Guardian, of course, but the Telegraph and Times too), the rolling news channels were live in the court, and for everyone else there was Twitter. And when the verdict came in, an embarrassing number of people got it wrong.
(The pic above is from the Guardian's live blog, courtesy of Adam Westbrook).
Two lessons, really. Firstly, of course, the importance of journalists checking their sources, verifying facts, etc etc. Never wrong for long is no excuse for inaccuracy.
But second - those highly paid, social-media savvy newshounds bringing you breaking news first? They're mostly just like you, watching it on Sky News.
UPDATE: It wasn't just the live blogs and tweetaholics who got it wrong - the Daily Mail somehow managed to publish a full story based on the premise that Amanda Knox was guilty, with pre-heated quotes and all. Malcolm Coles has the full sorry story.
UPDATE: It wasn't just the live blogs and tweetaholics who got it wrong - the Daily Mail somehow managed to publish a full story based on the premise that Amanda Knox was guilty, with pre-heated quotes and all. Malcolm Coles has the full sorry story.
Why most journalism job applications are 'disappointingly poor' - and how to ensure yours isn't
There's an awful lot written about how to apply for journalism jobs - but most of it comes from the applicants' perspective. Instead, today we have a piece from a senior B2B editor on their recent recruitment process, and why most of the applications that came in were lacklustre at best.
My name is Lyn Whitfield and I’m the managing editor of EHealth Insider, which is an online news service covering healthcare IT. EHI has run two advertisements for a reporter this year; one to replace someone who was moving on after two years, and one to expand the team.
FleetStreetBlues picked up on the second advertisement and noted that it looked like a good position for a starter looking to get into the B2B sector. Young reporters also thought our jobs were worth having, because we received hundreds of applications.
Many of these applications were from people who had clearly invested a lot of hope, time and money doing journalism degrees, courses and work placements. Yet most were disappointingly poor. In fact, I’d hesitate to call a lot of them applications at all.
As FleetStreetBlues noted, our job ad was quite long and included both a job and person specification. It concluded by telling potential applicants to look at our website, to write a covering letter saying how they fitted the bill (using that job and person specification...) and to send the letter and their CV to me. I doubt a dozen people managed to do this.
The rest of our ‘applicants’ pinged off CVs with covering letters that had the words ‘eHealth Insider’ (or variants) dropped into them (often in a different font or type-size), CVs with covering letters that went on for pages without mentioning EHI or the job (instead referencing the ‘position you are advertising’), and CVs on emails that were wrongly addressed (‘to whom it may concern’) or unaddressed (‘hello’).
This made it almost impossible to compile shortlists for interview. Yes, I could plough through people’s CVs, looking to see if they had the training and experience we wanted. But with nothing else to go on it was, frankly, hard to tell one 'enthusiastic', 'committed' individual from another.
So, my advice to people who really want to get into journalism is: read the job ad; do what it tells you to do; spell the company name right; send it to the right person. And do things none of our applicants did. Follow up with a call or email. Show off your social media skills by following us on Twitter or LinkedIn.
I’m sure some people will respond to this post by saying that they don’t have time to do all this, because it’s tough out there and they just need to get applications out of the door. But I’d say: make time by focusing on the jobs you really want.
After all, being a reporter is about being able to get a foot through the door, make an impression, collect information and present it to a reader in a concise, distinctive way. A job application is a chance to show an employer that you have these skills by telling a compelling story about yourself. Why miss it?
Want to write for FleetStreetBlues? Email us at fleetstreetblues@hotmail.co.uk.
My name is Lyn Whitfield and I’m the managing editor of EHealth Insider, which is an online news service covering healthcare IT. EHI has run two advertisements for a reporter this year; one to replace someone who was moving on after two years, and one to expand the team.
FleetStreetBlues picked up on the second advertisement and noted that it looked like a good position for a starter looking to get into the B2B sector. Young reporters also thought our jobs were worth having, because we received hundreds of applications.
Many of these applications were from people who had clearly invested a lot of hope, time and money doing journalism degrees, courses and work placements. Yet most were disappointingly poor. In fact, I’d hesitate to call a lot of them applications at all.
As FleetStreetBlues noted, our job ad was quite long and included both a job and person specification. It concluded by telling potential applicants to look at our website, to write a covering letter saying how they fitted the bill (using that job and person specification...) and to send the letter and their CV to me. I doubt a dozen people managed to do this.
The rest of our ‘applicants’ pinged off CVs with covering letters that had the words ‘eHealth Insider’ (or variants) dropped into them (often in a different font or type-size), CVs with covering letters that went on for pages without mentioning EHI or the job (instead referencing the ‘position you are advertising’), and CVs on emails that were wrongly addressed (‘to whom it may concern’) or unaddressed (‘hello’).
This made it almost impossible to compile shortlists for interview. Yes, I could plough through people’s CVs, looking to see if they had the training and experience we wanted. But with nothing else to go on it was, frankly, hard to tell one 'enthusiastic', 'committed' individual from another.
So, my advice to people who really want to get into journalism is: read the job ad; do what it tells you to do; spell the company name right; send it to the right person. And do things none of our applicants did. Follow up with a call or email. Show off your social media skills by following us on Twitter or LinkedIn.
I’m sure some people will respond to this post by saying that they don’t have time to do all this, because it’s tough out there and they just need to get applications out of the door. But I’d say: make time by focusing on the jobs you really want.
After all, being a reporter is about being able to get a foot through the door, make an impression, collect information and present it to a reader in a concise, distinctive way. A job application is a chance to show an employer that you have these skills by telling a compelling story about yourself. Why miss it?
Want to write for FleetStreetBlues? Email us at fleetstreetblues@hotmail.co.uk.
Sunday, 2 October 2011
That was the month that was: September 2011
Another strong month, with FleetStreetBlues now followed by a record number of readers. Join the hundreds reading our daily email by subscribing in the box on the right hand side, keep track of us on Facebook or join our followers (almost 4,000 of them now) on Twitter.
Top stories of the month were:
1. When is it OK to go graphic?
2. Vanessa Redgrave and family: a correction
3. Sir Peregrine's flagstaff-sized indiscretion
4. First they came for the News of the World...
5. Johann Hari, misunderstood genius?
6. 'My Daily Mail feature-writing hell'
7. Elle Decoration puts bums and a vagina on its front page
8. Quote of the Day: 10 September 2011
9. Local paper ad is Sofa King rude
10. September 11 Twitter tribute backfires
Top stories of the month were:
1. When is it OK to go graphic?
2. Vanessa Redgrave and family: a correction
3. Sir Peregrine's flagstaff-sized indiscretion
4. First they came for the News of the World...
5. Johann Hari, misunderstood genius?
6. 'My Daily Mail feature-writing hell'
7. Elle Decoration puts bums and a vagina on its front page
8. Quote of the Day: 10 September 2011
9. Local paper ad is Sofa King rude
10. September 11 Twitter tribute backfires
Saturday, 1 October 2011
Make your mind up time on Europe - for the Sunday papers at least
So as you'd expect, most of the Sundays lead with lines from senior Conservatives ahead of the Tory party conference - but the Mail on Sunday and the Observer have
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